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As a part of Semester 7 elective 'Fashion Forecasting for Indian Retail', we created a trend book forecasting accessory trends for the Spring/Summer Season of 2020. Our key clients are young women from 2-tier cities of India who are becoming increasingly important in the fashion scenario today. We have created 3 directional stories the trends could follow depending on different lifestyles and preferences. These include Time Compression, Self Love and Conservative Affluence.
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